Build a $3,000 dealer Meta account — broad vs interests, CBO vs ABO, pixel events, and a 3×2 creative board.
This is not a Blueprint recap. You will choose who Meta may find, name the campaign / ad set / ad tree, instrument PageView–Lead–Schedule without inventing Purchase, and ship a six-variant creative board plus a form-field list. The grade is a buildable Ads Manager outline — not a one-page memo and not “appointments beat CTR” restated.
8 hours · Intermediate · Week 8
Module 1
Broad plus a tight creative beats a fragile interest stack. Money lives at campaign or ad set. The pixel only tells the truth you instrument.
Module 2
The first three seconds name the job. The form fields decide who shows up. Frequency and form quality decide who stays.
Complete these official paths alongside this course. Then upload the certificate. We do not copy their modules — we grade your application of them.
Meta
Meta BlueprintOfficial free Meta ads and creative training.
Why finish it: Blueprint teaches the Ads Manager tree (campaign / ad set / ad) and Advantage+ rules we refuse to invent. Complete the ads fundamentals path so you can defend CBO vs ABO and Instant Forms. Then upload the certificate and finish our 3×2 creative board — Blueprint will not write Northfield’s hooks for you.
Time: About 3–6 hours for the ads fundamentals path.
What to upload: Meta ads / Blueprint certificate
