Real Estate Agency Doubles Conversion Rate With Omnichannel AI Lead Nurture | Legible Marketing (EN)

Client

Prestige Properties (Real Estate) Global

Platform modules

Voice + Call Center Omnichannel CRM + Leads Websites + CMS Analytics

The Challenge

A real estate agency with 50+ agents was spending $15K/month on a call center that could only handle English calls. They were losing Spanish-speaking leads entirely, and agents had no visibility into which leads were actually qualified before receiving transfers.

Our AI-Powered Solution by Legible Marketing

We replaced their external call center with AI voice agents that handle inbound and outbound calls in English and Spanish. The AI qualifies leads (budget, timeline, property type, pre-approval status), scores them using predictive models, and only transfers qualified prospects to human agents with complete context and conversation history. The visual drag-and-drop pipeline gives agents instant visibility into deal stages.

Implementation timeline

An example of how rollout looks week by week.

Week 1 — Setup
Define goals, configure modules, permissions, and tracking.
Week 2 — Launch
Enable flows, queues, and automations; run QA.
Week 3 — Optimize
Iterate scripts, routing, and reporting based on data.
Week 4 — Scale
Increase volume, expand channels, and standardize operations.

What we did

- Module and permission setup
- Automations and routing
- Dashboards and reporting
- Result-driven iteration

What the client did

- Approvals (copy/policies)
- Goal and offer alignment
- Weekly review of results

Key Results & Impact

followUpRate

100%

responseTime

<2 min

conversionRate

pipelineGrowth

$2.4M

How we measured

We measure KPIs against a prior baseline and attribute results by campaign, channel, and operations.

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Client Testimonial

"Our agents now only talk to qualified buyers. We cut our call center costs by 70% and our Spanish-speaking lead conversion tripled."

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